The value of social media marketing for your business is incredibly powerful – and it’s free.
Remember good ‘ole word-of-mouth marketing? It’s still the best form of advertising for any business.
By using social media for marketing, you can take word-of-mouth advertising to a whole new level.
Social media is more important than ever before as more people flock to these sites for entertainment, researching products, and business activities.
When you market in social media, it can take a little time to gain traction because you’ll need to build a following. The more people that like your posts and follow you, the better chance you have of them sharing your posts with their own followers.
That’s the beauty of social media marketing!
Although there are many social media sites to choose from, the best approach is to focus on just one or two to get started.
You don’t want to overwhelm yourself!
So which social media sites are the best for marketing your business and getting in front of as many potential customers as possible?
What are the most Important Social Media Sites for Marketing?
The most important social media sites that you need to be involved in today are as follows. I’ve excluded Facebook and Twitter for now. Those are the top two but I wanted to give you some other sites in social media so you can diversify your socializing.
1 – YouTube Marketing
Video is a popular choice for the majority of users. As the second largest search engine in the world and over one Billion unique month visitors, you should be marketing on YouTube!
It’s a powerful social network for visitors to get to know you and your business.
You can read more about YouTube marketing here.
2 – Social Marketing on LinkedIn
LinkIn is a great social site for business networking. If you are looking to reach out to the corporate world or other small businesses, LinkedIn has a powerful platform with which to do that.

Make sure your LinkedIn profile stands out by the Professional Portfolio feature. You can showcase everything from portfolio pieces to presentations to videos.
It’s a great way for others to learn more about you. Learn more about how to use LinkedIn effectively here.
3 – Pinterest Social Marketing
Do you love Pinterest as much as I do? Whoever created is was brilliant!
As one of the most popular social networking platforms, you can get a lot of traffic to your blog posts or videos with Pinterest.
The key to Pinterest is to get creative with your images since it’s a very visually oriented social network site.
4 – Google+ Marketing
Google+ is one of my favorite social networks! There are lots of great features which make it easy for you to communicate effectively with targeted groups of people.
I personally love the Google Plus communities, where you can engage with others and share information.
Value of Social Media Marketing Sites
Social media sites have come a long way over the last few years and can make a significant different in your business.
Using a combination of social media marketing sites can help spread the word about you’re your business and your products very quickly.
With the push of a button, BAM – your message is out there.
If even one person shared your post with hundreds of other people in social media, and some of them share it too, imagine how many Internet users would be aware of your business.
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